How much would you pay for an ‘expert’ to endorse your ICO?
How much would you pay for a promotional tweet from software legend turned cryptocurrency expert John McAfee?
For those looking to make a mark in the digital-currency world, recognition is everything. The sheer volume of new currency tokens, ICOs and ventures have saturated the market, making it tough to stand out. With nearly half of all ICOs in 2017 failing, it might be tempting to invest in some recognition.
However, you’ll need deep pockets if you want an endorsement from one of the biggest crypto bulls.
“Individual tweets, whether created in Mr. McAfee’s voice or by the company whose products we are promoting, cost $105,000 per tweet,” writes the McAfee Crypto Team.
“Unless there are special circumstances we will do no more than seven tweets per promotion. This ensures that other projects and technologies will have a chance to use our services, since we limit promotional tweets to a max of two per day.”
That’s $105,000 per tweet, or $375 per character.
McAfee, who is better known for his computer programming background as the founder of McAfee Associates, remains one of the more outspoken characters in the cryptocurrency world.
He has said bitcoin is the only guaranteed investment in the crypto world, and when he upped his price target for the No. 1 digital currency to $1 million in late 2017, it came with a surprise. McAfee tweeted he would eat a certain part of his body if it didn’t reach this level by 2020.
While McAfee is now a part of the digital world with his role with MGT Capital Investments, which has ventured into the mining business, his price target for bitcoinBTCUSD, +6.03% is perhaps denting his integrity and turning off customers. However, according to McAfee, this isn’t the case.
And there is no shortage of confidence on the McAfee team. They write: “John McAfee’s tweets are by far the most influential in the field of cryptocurrency. Over 50,000 of his followers answered a series of polls about their investments and use of cryptocurrencies.”
As of April 3, John McAfee had 812,000 Twitter followers.
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